Weekly strategic advisory for founders building in real time.
A structured weekly retainer combining senior strategic guidance with hands-on execution support.
Coaching gives you ideas. Building requires accountability.
Most founder coaching engagements are one-hour-per-week conversations that end with the founder feeling clearer for about 90 minutes and then back to scattered by Wednesday. The ideas were good. The execution didn't follow.
There are three failure modes in standard founder advisory:
Strategy without execution support.
Senior advisor tells the founder what to do. Founder agrees. Founder gets pulled into 18 other priorities by Tuesday. Nothing happens.
Single-domain fractional executives.
A fractional CMO covers marketing. A fractional CFO covers finance. But the founder's actual problem is rarely one-domain — it's prioritisation across domains, and no single fractional CXO can solve that.
No weekly artifact.
If the engagement produces only verbal advice and meeting notes, the founder is back at zero on Friday. Nothing the team can act on independently.
Founder Advisory solves all three by combining strategic guidance, execution tracking, and tangible weekly outputs.
Two consultants, one weekly rhythm.
Every week of the engagement has the same structure: a senior strategy call, an associate execution call, backend research, and a tangible artifact you can act on. Designed to integrate with how you already run.
Weekly Lead Consultant Call
A senior-level session focused on high-leverage decisions:
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Weekly Associate Consultant Call
An execution-focused session that turns strategy into shipped work:
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Backend Work
Supporting work carried out between sessions, so every call starts with progress already made:
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This service is built for:
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Pricing and timeline.
Retainer fee.
No minimum lock-in beyond the first month, though most clients run 6+ months because that's where the compounding happens.